Spark Spot

Google Search Engine with Semantic Search!

by Spark on Mar.26, 2009, under Facts, News, Personal, Science and Technology, Spark Spot, Sports

Google, one of the most popular search engines,  rolled out two enhancements to its search engine that drives for a shift toward more integrated real-time search results. The new technology introduces new algorithms that draw from semantic relevance of search terms.

The first enhancement expands the list of useful related searches. The second enhancement lengthens search result descriptions, called “snippets“. Both new offerings are designed to help guide users more effectively to the information they need.

Till now, Google could not help users whose keyword selections were too broad, yielding them poor results as their search words were not optimized.The new technology tries to interpret the search terms. Making the snippets longer will help people find more quickly the information they are looking.

The new technology is based on algorithms Allon developed before coming to Google in 2006. Instead of using search histories that Google tracks, this new approach is strictly algorithm based and is automated and scalable. The new features, which are based on proprietary software, support 37 languages.

The new method allows Google to quickly search in real time after considering the semantic significance of the search terms users enter. The algorithms apply associations and concepts related to the search terms.The technology analyzes Web page content related to the query and determines the relevance of people, places or concepts to the query. The process only needs fractions of seconds.

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3 Comments for this entry

  • Betty
    March 28th, 2009 on 9:00 pm

    Interesting! I love Google search engine and use it often. Good to know.
    Thanks for visiting me today. I hope you come by often!

  • nancy
    March 29th, 2009 on 10:34 pm

    Good Post and info about Google! Thanks for sharing info!

  • pcmemoirs
    June 10th, 2009 on 6:55 pm

    Thanks for visiting my blog and exchanging links. You have interesting topics on your site, even though it’s not all about computers (they say it only makes sense to exchange links with similar sites). But I guess, since you have science and technology section, we have something in common. :)

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